According to the most granular view of my “ClustrMap” I’m huge in Kansas City. And it looks like I’m also nearly the mayor of a city named Churchill in Manitoba, Canada. (It’s way up there, we’re talkin’ eye-level with Hudson Bay here.) Of course, this has gone straight to my head. And like anybody else with a engorged cranium and an audience, I’m going to write a self-help book. A diet book. And according to the established rules and precedents of diet book authorship, I don’t need to be concerned with a reasonable burden of proof, medical training, or actually being in reasonably good shape. (Exhibit A, Dr.
Swill Phil, Exhibit B, The Book) Moving anecdotes about people who might be real, written sincerely enough, are the same thing as facts. I’m totally sincere about that.
Of course, to reward my loyal fans, I’ll let them buy this book from me, and reward them by scribbling on the title page of the book with a flamboyant, but bogus signature. It will work out great. I’ll get rich (because I’ll sell at least 20 books) and my fans will lose weight. At least a couple of pounds. I’ll advise them to pay for the book with as much small change as possible, because coins are heavier than bills. And of course, the more books you buy, the more unsightly weight around your waist you’ll lose. (Pocket change is so lumpy and ugly. Seriously. Not at all hot. Let me help you get rid of it.)
Now all I need are some good platitudes. Some very basic, simple things that will make people feel slightly motivated, but won’t challenge them all that much. I’ll probably stick with things with things people already believe to be true. That way, they’ll feel really smart when they read the book, because they already knew the secrets to weight loss. I’ll put a lot in, so it people will think I’ve made new connections between health principles, and have broken new ground.
Man I feel I’ve given so much already, I’m gonna tag this post “charity”. All this helping people out is hard work. I may have to outsource the actual text to a ghost writer. I mean, I’ve basically done all the hard work at this point, it’s just a matter of putting a bunch of words on paper. Anybody could do that. (And they better do it for less than half of minimum wage, because I’m not made out of money. Not yet.)
Wanna buy a book? Its gonna be a hot fad soon, and it’s always best to be on board with the latest trend as early as possible. Because that makes you look both smart and connected. It’ll only cost you $30. But if you buy it right now, you can have it for $25. And I’ll throw in something else, free. (Hey, what’s something inexpensive that I could give you to get you to give me $25? It shouldn’t cost me more than five bucks, but should be kind of glitzy.)
I think I’ll call the book “How To Lose 5 Pounds In 5 Minutes Without Throwing Up.” That’s a pretty good start. I think it needs a catchy subtitle too, because that makes it look even more intellectual. (More words always equals more brains and therefor more credibility.) I think I’ll go with “You’re Smarter and Fatter Than You Think You Are.” Insulting and uplifting at the same time. Awesome. That should chip away at the ego enough to make people think they need the book, and complement them just enough to make them believe the book will help them.
Whew, man, tough day. I think I’ve earned a beer and a cigar.